We're more than an agency. We're fast, fair, and cost-effective, with real humans on hand to check every detail along the way. We work with NHS trusts nationwide.
100% NHS shifts filled, 0% stress
Save money
Unlike many agencies, Florence agrees to your rates in advance – no surprises. We promise you’ll never pay more than your cap, and we’ll always ensure a fair and competitive wage for our professionals. There are no hidden fees or locked-in contracts.
Only the best
From ICU to community nursing, you’ll only ever have 100% compliant professionals with specialist skills and experience placed. To ensure quality, we use cutting-edge technology to verify each applicant’s qualifications. To be doubly sure, our team checks everything too (and is always available for a chat if you ever need them).
100% of shifts filled, zero hassle. Here’s how Florence fills shifts with your choice of staff, instantly and easily.
Ross Burton
UK MD for NHS
Ross Burton
UK MD for NHS
Ross’s journey with the NHS started at 18 and includes roles as a carer and provider of services. His vision and values align perfectly with Florence’s mission to bring reform to NHS staffing. Ross brings deep NHS expertise and leadership to the team. His goal is to integrate Florence’s technology into NHS operations, making workforce management more efficient. Outside of work, Ross enjoys quality time with his family and believes in leading with both heart and humour.
Damien Briscoe
Client Solutions Director
Damien Briscoe
Client Solutions Director
Meet Damien, our Client Services Director for the NHS at Florence. With over 15 years of experience, Damien brings a wealth of expertise from his previous roles as Director of NHS Operations at Newcross and Head of Agency Services at NHS Professionals.
In his current role, Damien works closely with NHS trusts to help manage hospital budgets, tackle the staffing crisis, and reduce agency spend nationwide. His commitment to improving the NHS and his strategic approach make him a vital part of our team, driving solutions that truly make a difference.
In his spare time, Damien is a keen runner. He recently completed the Bob Graham Round—a non-stop, 23-hour run covering 66 miles with a 27,000-foot climb—all to raise money for Action for M.E. His dedication and perseverance extend beyond his professional life, making him a true inspiration.
Frances Kyprianou
Director of Nursing & Governance
Frances Kyprianou
Director of Nursing & Governance
Frances is a passionate and driven registered nurse dedicated to inspiring safe, quality care with over 15 years of experience. Previously to Florence, Frances worked at Sonderwell and Better Healthcare Services, specialising in quality assurance, governance and clinical operations. She brings a wealth of knowledge across social care, complex care, the NHS and more. Frances joined Florence in 2024 as Director of Quality & Governance.
Dr. Charles Armitage
Co-founder and CEO
Dr. Charles Armitage
Co-founder and CEO
Charles is a doctor who traded his stethoscope for a spreadsheet to co-found Florence. His favourite part of being a doctor was the camaraderie with the nursing staff, who he describes as resilient and hilarious. Charles was motivated to start Florence after seeing the challenges healthcare workers face firsthand. Known for his problem-solving skills and love for data, Charles is determined to build a company that transforms lives. When he’s not leading Florence, you can find him gardening with his dog, Rosie, who is undoubtedly the real CEO.
Got a question? See if we’ve answered it here. It’s usually the fastest way to get the info you need.
Florence is a staffing app for NHS and health and social care organisations. We work with 1000s of businesses across the UK to help them take control, save money and spend less time organising their staff. Our app allows you to manage your schedule, fill any shift gaps quickly and track all of your staff costs.
Florence is for NHS and social care providers looking to fill shifts with trusted nurses, care assistants and support workers.
Florence is used by a range of care settings including care homes, nursing homes, supported living homes, NHS and private hospitals, domiciliary care services, complex care services and mental health services.
Our platform allows you to track your staff learning and development, assign new courses, send automated reminders, and download certificates.
We currently have 100+ CPD approved courses available (including the Care Certificate) and are always creating new interesting content for our learners.
We provide nurses, carers, support workers with a variety of skills.
Florence is a pay as you go service, you only pay when you fill shifts with us.
Absolutely. At Florence we encourage continuity of care as much as possible and have a favourites feature so you can invite staff back, again and again.
91% of our users find it super easy to use and we are always at hand if you need a refresher training session for you and your teams.
We take your data seriously here at Florence. We are Cyber Essentials certified and are on a number of public sector frameworks that involve a data security audit.
With Florence, you can be up and running in minutes. Book a demo to get started.
We work with over 300 agencies across the UK. We are happy to add other agencies to Florence if they pass our compliance standards. If you have a favourite agency not on our panel, we would be delighted to add them.
There is no added charge to book temp staff from Florence into shifts through neutral vendor.
Booking staff from non-Florence agencies into shifts costs 50p per hour plus VAT.
Booking your own staff into shifts costs 25p per hour.
There are no other fees.
Want to fill your shifts faster? Add your details to the form and our friendly team will get in touch to set up a quick demo.
